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clothing-care

CLOTHING CARE

There is more to consider than just style, fit, color, and price when purchasing a new garment. Think serviceability, too!
The objective of fabric care is to clean and restore garments to a condition so they look new. Fabric care processes can be divided into two basic steps:

  • Soil removal
  • Finishing.

Soil removal generally is accomplished by immersing the soiled textile item in water or a solvent to dissolve or flush-out the soils present. Some type of mechanical action and a detergent aid in the removal of the soils. Cleaning with solvents generally is referred to as dry cleaning, while cleaning with water is referred to as laundering or wet cleaning. The term laundering is used to describe machine washing in either domestic or commercial applications. Wet cleaning generally refers to hand washing of garments in a professional cleaning facility.

STRETCHING

Knits and open weave garments are susceptible to stretching. This stretching is irreversible in general. Garments made of acrylic fibres will stretch more easily than wool, for this reason wool knits may be a better investment. When not being worn, knits should be folded. It is not recommended to hang your knits since stretching will occur.

SURFACE PRINTS

Some garments are made of fabric with a pattern, design or color which is merely painted on or glued to the fabric's surface. The surface print can be adversely affected or even lost with the gentlest care in dry cleaning or by washing at home. To identify a surface print check to see whether the color or design totally penetrates the fabric, if it does not, think twice before buying.

COTTON KNITS

Cotton knits are popular because they are fashionable, resist wrinkles, drape well and are comfortable in normal wear. Cotton knits are often not stable due to loose knit construction and lack of the resilience of the yarn and improper pre-shrinkage. Some common complaints are stretching, distortion and shrinkage. Cotton knits can be dry cleaned successfully but due to the absorptive properties of cotton, soil is not always removable because of the mild solvents used. Cotton knits should be dimensionally stable to withstand wet cleaning if necessary.

SHRINKAGE

A fabric is subject to shrinkage if it was not pre-shrunk or the fabric was stretched to get more yardage during manufacturing. Examples are soft woolens, angora and drapery and upholstery fabrics. Leather and suedes can also be subject to shrinkage. It is unwise to purchase garments that "just fit".

PURE SILK

Silk is a delicate fabric. It may chafe, split or shred through normal wear, especially if the fabric is lightweight or if the garment is form-fitting. Bleeding may also occur through normal wear or during spotting (professional stain removal) and dry cleaning. The dyes used on silk frequently bleed, resulting in color loss. Perspiration degrades silk fabric. Perfumes and deodorants adversely affect the color.

IMITATION LEATHER

Never dry-clean imitation leather made of vinyl. There is a likelihood of cracking or peeling. Imitation suede is dry-cleanable if the polyurethane was made with careful quality control, if not the imitation suede will peel and pucker. Imitation suede made by attaching loose fibres to a base fabric with adhesive (flocking) will be removed in normal wear or dry cleaning leaving bald areas. Many flocked imitation suedes cannot be successfully cleaned.
Imitation leather and suede, though much improved, are complex materials.

VELVET

Velvets are popular for cocktail or evening wear. The fabric pile may become flatted or distorted, especially in the seat and underarm areas. Acetate pile velvet is the least serviceable. Cotton, rayon and polyester fiber pile will resist flattening. Do not attempt any form of stain removal on velvet as the pile would become damaged permanently.

FADING

Fading occurs when the fabric is exposed to sunlight or artificial light. The color loss is very gradual and often goes undetected until the garment is cleaned or washed. Dyes used on silks, acetate, leathers and suedes are most susceptible to color loss or discoloration. Fading that occurs in home closets and on retail store racks is known as fume fading.

EXPERTISE IN DRYCLEANING

Dry cleaning is crucial to the proper care and maintenance of a wide variety of garments. Although regular maintenance of a wide variety of garments. Although regular maintenance of your wardrobe is no small item, your own knowledge of dry cleaning can bring can bring you more value for your clothing dollar. Shopping for clothes can be fun at the time, but the ones you buy may bring you frustration later if you forget maintenance costs. So the time to think about dry cleaning is when you buy it.

FABRICS

Technology has greatly increased the range of fabrics, textures and colors of natural and man-made fabrics. Manufacturers have improved permanent press materials, pile fabrics, double knits and fake furs so that they are durable, cleanable and present few problems to the dry cleaner. Nevertheless, there is much you should know about the serviceability of fabrics.

COLOR

There is no way to judge the color stability of a fabric by looking at it. Read care labels carefully and follow cleaning instructions. If the fabric fades in spite of your careful handling, complain to the retailer who sold you the garment.

LUXURIOUS FABRICS

Many luxurious fabrics lack durability and should be purchased only if you are aware of their limitations. These include cashmere, camel hair and lightweight, loosely woven wools, which have a tendency to snag and sag.

CARE LABELS

Care labels are intended to be permanent. Don't remove them! They are helpful to you and the dry cleaner as well. Look for the fibre content and the care on your garments since they indicate which cleaning method is most appropriate. Occasionally, garments that are both washable and dry-cleanable may have only washing instructions on the label even though they may be dry cleaned. Care labels correspond to the fabric of the garment.

FADING

Fading occurs when the fabric is exposed to sunlight or artificial light. The color loss is very gradual and often goes undetected until the garment is cleaned or washed. Dyes used on silks, acetate, leathers and suedes are most susceptible to color loss or discoloration. Fading that occurs in home closets and on retail store racks is known as fume fading.

TALK TO SVCL

When you take your garments to SVCL, be sure to notify our personnel of any stains on the clothing. Stains caused by beverages containing sugar, for example, may not be visible until the garment has been cleaned. By knowing the origin of a stain, stain removal and the cleaning process is less time consuming. Please note that the longer a stain sets in a garment, the harder it is to remove.

Dry Cleaning Can Damage Beads, Sequins, Appliques

Any garments that have appliques, beads, or sequins will get damaged during dry cleaning.  The glues used will melt making beads or sequins fall off or ruin the applique.  This will happen regardless if the care label says “dry clean only.”

Angora Shrinks 15% during cleaning

Sweaters made or partially made with Angora will shrink 15% during cleaning automatically.  We can sometimes steam these sweaters back to their original size. However, there is a risk of not being able to do this.  That is why we always recommend dry cleaning for Angora.

Chennai Laundry

Chennai Laundry was established in Chennai on 2010. The company has committed to provide premium dry cleaning and laundry services to affluent populations of Chennai city. The company also provides 360 degree clothing care like alterations clinique, bag and shoes cleaning & preservation, wedding gown cleaning & preservation, leather cleaning, carpet & upholstery cleaning, permanent garment creasing and soft toy cleaning.

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CONTACT

  • Address: No: #3/7, Flat F-2, Sankari Flats, Perumal Nagar, Mugappair East, Chennai - 600037.
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  • Phone: 9094 600 600
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  • Mail:info@svgroup.net.in